Fuel your success with Microsoft 365.

DESIGN, CAMPAIGN CONCEPTUALIZATION + STRATEGY

Task: Get college students accustomed to making M365 their first and only choice.

Result: We created a design-forward campaign, emphasizing on the importance of using your resources and working together. Pulling colors from Microsoft’s apps, our goal was for consumers’ heads to turn at the visual, and for the copy to pull them in. If you ask us, Microsoft 365 is a student’s fuel.

*You can view the flat poster designs here.

Pop-up Fuel Station

Students are always in need of a pick-me-up. Especially when it’s 9 a.m., you’re running behind for your 9:30 class, and there’s no time to stop at Starbucks. At this pop-up coffee stand students can order a free hot tea or coffee in a hassle-free, disposable cup. We give them convenience, and they give us free advertising. There’s that team thing again.

COPY: JANNICA SERAYPHEAP
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